1800 Tequila

Me and tequila? We go together like lime and... well... you know. 

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I've had the pleasure of bringing my spirits expertise to 1800 Tequila and together with the team at WITHIN, have created exceptionally beautiful assets that consistently perform above benchmarks. 

Working within the paid and organic social sphere, I've had the opportunity to concept campaigns, assist on shoots, write copy, and create content for the world's most awarded tequila family. But my proudest moments are when I'm in the background fighting for new creative expression (hello Paloma Hotline), visibility, and the stories of Mexican American artists and tequila drinkers. Especially Jessica Hernández, Judith Bautista, and Carlos Alexander featured in our Día de los Muertos campaign. 

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Role: Co-Lead Copy

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