Avión Tequila

Gone were the visions of dusty agave fields and sun hardened hands. Avión departed the norm, elevated tequila, and aimed to arrive somewhere beautiful. With the vibrant color, music, fashion and art of Mexico City as our muse the only direction was up. 

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Duties varied while assisting in the total brand refresh. I developed the TOV and wrote all social, banner, and website copy. I wrote copy for our partner's channels (shoutout 21 Savage) and was honored to interview and craft questions for creatives like Delphine Diallo, Isa Benson, House of Aama, Reyna Noriega, Amber Vittoria, and more. 

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Role: Lead Copy

Art Direction by: the insanely talented Haley Cimillo and Annalie Bouchard

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